Hallyu star Park Shin-hye and rookie actress Lee Yu-bi vied for the beauty spotlight in the news conference for SBS’s new rom-com series “Pinocchio” on Thursday.

Actress Park Shin-hye attends the press conference for SBS's new drama "Pinocchio" in Seoul on Thursday. (OSEN)

Park, 25, showed up in a flaming crimson red dress without any decorations. The dress was a perfect match for her long, pitch black hair with natural-looking waves.

The actress will play Choi In-ha, the heroine of “Pinocchio” that portrays the passionate pursuit of justice by young news reporters on the social affairs desk.

Actress Lee Yu-bi attends the press conference for SBS's new drama "Pinocchio" in Seoul on Thursday. (OSEN)

Lee, also 25, showed up in an open-shoulder black mini dress that perfectly matched her short-cut hairstyle.

Lee will play Yoon Yoo-rae, a fan-turned-reporter whose life used to be all about chasing her favorite celebrity stars.

Pinocchio will launch on Nov. 12 at 10 p.m., following the conclusion of the currently aired “My Lovely Girl” that co-stars Rain and f(x) Krystal.

Actress Park Shin-hye attends the press conference for SBS's new drama "Pinocchio" in Seoul on Thursday. (OSEN)

Actress Park Shin-hye, actors Lee Jong-suk and Kim Young-gwang attends the press conference for SBS's new drama "Pinocchio" in Seoul on Thursday. (OSEN)

Actress Lee Yu-bi attends the press conference for SBS's new drama "Pinocchio" in Seoul on Thursday. (OSEN)

(khnewsheraldcorp.com)